Ad Placement Services
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Filed under Ad Services.

Click here to download our ad placement service brochure (PDF format)

Click here to e-mail our advertising department for information about our ad placement service

Who reads the newspaper?
92% of Kansans read their local newspaper. You can reach your market by advertising in Kansas newspapers, and Kansas Press Association can make it easy for you!

KPA offers newspaper advertisers a convenient one-order, one-bill, one-check placement service that saves you time and hassle when you're making multiple newspaper buys. KPA can place your ads in one or more of the 250 newspapers in Kansas. Placement is other states is also available through KPA.

Here's how the service works:
1. Contact Kansas Press at (785) 271-5304 or rgray@kspress.com to request a bid tailored to fit your advertising needs and your budget.

2. We'll contact you with a price quote for the ad placement requested.

3. Upon your approval of the bid, send a camera-ready copy of the ad to the KPA office (or e-mail the ad in TIFF, EPS, JPG or PDF format to rgray@kspress.com). Design assistance is also available.

4. We will prepare the insertion orders and send the ads to the newspapers on the order.

5. We will collect one tearsheet from each of the newspapers in which your ad is placed. Then, KPA will mail you the tearsheets and one bill for the entire placement. You are only billed for the ad space. Our services are free.

6. You write one check to KPA, and we pay each individual newspaper for you.

Why advertise in Kansas newspapers?
Kansas newspapers are the best way to reach Kansas consumers. Nationally, almost 56 million newspapers are sold each day. In Kansas, more than 1.4 million households receive their local newspaper.

Nearly six out of 10 adults read a newspaper on an average weekday, and more than two-thirds of adults read a newspaper on an average Sunday.

Newspapers reach consumers with the most purchasing power — readers tend to have higher incomes, more education and more job responsibility.

Shoppers prefer newspaper advertising when making buying decisions — 63 percent of people find newspaper advertising to be the most valuable tool when planning purchases; 65 percent say they spend more time reading newspaper ads versus ads from any other media source; and 66 percent say newspaper advertising is the easiest way to compare prices.

Newspapers offer special sections, pages and inserts to help you target customers. With more than 250 newspapers in Kansas, you can accurately target specific communities, counties or political districts.

The newspaper is the media source used most commonly by consumers, particularly among home and car buyers, moviegoers, credit card and financial service users and travelers.